Your cart is empty

L&L Publishing eStore

Welcome to L&L Publishing's Downloadable Media Store! 

We trust that you'll find just about all of your favorite titles available here as portable, high-quality e-books and videos that can be read or viewed on just about every e-reader, smartphone, tablet and computer.

Sign up for our Newsletter and be the first to receive information on sales & special offers!

Safe Newsletter Signup 


THE VERNON CHRONICLES Volume 1 by Stephen Minch
- now just $9.95. Save 50%! 

Our latest e-book Spotlight Special is the first volume of a remarkable series of books that contains the previously unpublished secrets of one of magic’s most important figures.

Beginning in the 1960s, Bruce Cervon spent every moment he could with Dai Vernon after Vernon became the resident magician at the Magic Castle. He would then go home and carefully record everything he had learned, eventually filling up fourteen large binders with material. In 1987, the contents of these notebooks were revealed to the magic community for the very first time in the first volume of a series of books from L&L Publishing that became known as The Vernon Chronicles.

Subtitled The Lost Inner Secrets, the first volume of The Vernon Chronicles contains more than fifty items – arcane sleights and previously-held-underground effects with cards and coins – all fully explained in exacting detail by Stephen Minch and lovingly illustrated by Tom Gagnon. The material is all vintage Vernon – it’s the magic that made him a legend among other magicians. Also included are rich insights into the thinking and psychology of “The Vernon Touch” along with historical anecdotes that are both entertaining and informative.

The Vernon Chronicles – The Lost Inner Secrets Volume One is regularly $19.95 but for a limited time, you can add this classic to your digital library right now for just $9.95.

Click here to download it right now!

All three volumes - now just $19.95! Save 60%!

Speaking of Dai Vernon, our current video Spotlight Special features a magician that Vernon considered to be the finest coin worker he had ever seen.

David Roth’s contributions to the art of coin manipulation cannot be overstated. Widely regarded as one of the world’s greatest living coin magicians, his exquisite technique and singular creations continue to influence close-up workers.

In his Expert Coin Magic Made Easy three-volume video series, you’ll receive personalized and detailed instruction from David, who will teach you everything you need to know to start on the wonderful road to coin magic mastery. In Volume 1, you’ll learn important techniques such as the Classic Palm, the Thumb Palm, the Shuttle Pass, coin switches, the French Drop, the Kaps and Ramsey Subtleties, Winged Silver, Copper & Silver, and so much more. In Volume 2, you’ll learn the Retention Pass, the Curl Palm, Multiple Coin Productions, the Click Pass, Hanging Coins, Spellbound, Wild Coin, and more. In Volume 3, there’s the Cardini Steal, Tenkai Pennies, David’s famous One-Coin Routine, Advanced Coins Through the Table, and more. These three volumes will take you from basic to intermediate to advanced coin magic…and beyond!

David Roth’s Expert Coin Magic Made Easy video series is usually $50.00 but now, for a limited time, you can add all three volumes to your digital video library for just $19.95.

Click here to download it right now!

So, browse around. You'll find many of the best books on magic ever published and they're now all available as high-quality e-books that are readable on just about any portable device or computer in the world. (All books are in PDF format and are fully searchable.).

Attention iOS (iPad/iPhone/iPod) users - If purchasing an e-book, we recommend you install the free app iZip before you download your purchase to unzip the archived PDF file. This app will unzip the file and direct the file to the reader app of your choice. If purchasing a video, it is necessary to download the file to a computer (PC or Mac) first and then sync the video to your device via iTunes.

Please keep in mind that all purchases made at the L&L ePublishing store ( must be completed and products downloaded before returning to L&L Publishing's main site (

All major credit cards are accepted for electronic purchases through PayPal ( (Please note that it is not necessary to establish a PayPal account to purchase L&L ePublishing's electronic content.).

If you have any comments, questions or problems, please contact us at Monday through Friday between 9 AM and 5 PM PST...and thanks for stopping by!

Please note that this is the official L&L Publishing electronic book site. If you visit another site that lists electronic copies of these titles or have obtained copies from another source, please be aware that these are not authorized, legitimate e-books. Electronic versions of books produced by L&L Publishing are only available on this site.

Current Specials

The Vernon Chronicles - Volume 1
The Vernon Chronicles - Volume 1
$19.95  $9.95
Save: 50% off